By Janice Flint
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July 16, 2026
I have a problem. I’ve written a 130,000-word novel about a Were-Hyena who thinks she can outsex a succubus, and I don’t know what to call it. Not the title. I’ve got the title. Devilish Deal. That part was easy. The problem is everything else. What genre is it? What category does it go in? Where does it sit on the shelf? Because the publishing industry has a classification system, and my book looked at it, laughed, and walked away. Let me explain. The Brackets When you’re publishing a book, the first thing you’re supposed to figure out is your audience. And the industry has helpfully provided you with age brackets to make that easy. Board Books for ages zero to three. Picture Books for three to eight. Early Readers for five to eight. Chapter Books for six to ten. Middle Grade for eight to twelve. Young Adult for twelve to eighteen. And Adult for eighteen and up. Simple, right? Except these aren’t descriptions of content. They’re marketing buckets. They tell a bookstore where to shelve something and a parent what section to browse. They don’t tell you a damn thing about what’s actually in the book. An “Adult” book could be a literary character study about grief, a 900-page epic fantasy with no romance, or wall-to-wall erotica. All three go in the same age bracket. A “Young Adult” book could deal with war, trauma, death, and political revolution, but because the protagonist is sixteen, it’s YA. The brackets are the starting line, not the finish. And that’s where it gets messy. The Genres So you’ve picked your bracket. Now you need a genre. The publishing industry gives you the broad strokes: 1) Romance: centered on romantic relationships with an emotionally satisfying ending. 2) Mystery/Crime: follows a protagonist investigating a crime or puzzle. 3) Fantasy: features magical elements, imaginary worlds, or supernatural creatures. 4) Science Fiction: explores speculative technology, space travel, or future societies. 5) Historical Fiction: set in the past, blending fictional characters with real historical events. 6) Horror: designed to frighten, shock, or create dread. 7) Literary Fiction: focused on character study, style, and thematic depth rather than plot-driven action. 8) Action/Adventure: high-stakes quests and fast-paced action. Eight categories. Clean. Manageable. And about as useful as a screen door on a submarine for anyone writing anything that doesn’t fit neatly into one box. Where does Devilish Deal go? It has romantic elements, but the romance isn’t the center and there’s no emotionally satisfying ending in the traditional romance sense. It has fantasy elements, succubus, were-hyena, elven noble, but it’s not an epic quest. It’s not horror, it’s not mystery, it’s not literary fiction in the “quiet character study” sense, even though character work is the backbone. It has explicit scenes but it’s not built around them. If I had to pick one of those eight, I’d say Fantasy. And that would tell you almost nothing useful about what you’re actually getting into. The Sub-Genre Explosion This is where things go completely off the rails. Because the industry looked at those eight broad categories and said “that’s not specific enough” and then the internet got involved and said “hold my beer.” This isn’t a new problem. Robert E. Howard wrote Conan. It was Fantasy. Then somewhere along the way it became “Sword and Sandal,” then “Low Fantasy,” and now you’ve got three names for the same thing depending on who’s talking and when they started reading. Anne McCaffrey’s Dragonriders of Pern got labeled “Science Fantasy” because it had dragons but they were genetically engineered, and back in the day Sci-Fi and Fantasy were published and shelved together anyway. Pern is probably our first real example of genre classification breaking, because the book itself didn’t change. The shelving system did. But that was a slow drip. What’s happened in the last decade or so is a flood. Here’s a sampling of what the sub-genre landscape looks like now, with what they actually are in plain English: 1) LitRPG: Fantasy with video game mechanics visible on the page. 2) Progression Fantasy: Fantasy where the power system has visible stats and leveling. 3) Romantasy: Fantasy plus Romance. That’s it. Two genres in a trench coat. 4) Grimdark: Fantasy but brutal and morally grey. 5) Cozy Fantasy: Fantasy but gentle and low-stakes. The anti-grimdark. 6) Noblebright: Also the anti-grimdark, but with more heroism and less tea. 7) Dark Romance: Romance but edgy. 8) Reverse Harem: Romance with multiple love interests. 9) Monster Romance: Romance but the love interest isn’t human. 10) Portal Fantasy: Fantasy where you travel to another world. 11) Isekai: Portal Fantasy, but Japanese. 12) Cultivation: Progression Fantasy, but Chinese 13) Xianxia: Cultivation plus martial arts plus immortality. 14) Wuxia: Martial arts fantasy from Chinese tradition. Been around for centuries, got a new English label. 15) Dungeon Core: LitRPG but you’re the dungeon. 16) Slice of Life: Literary Fiction but low-stakes and usually cozy. 17) New Adult: Was supposed to be “Adult but younger characters.” Became “Romance with explicit content and twentysomethings.” 18) Urban Fantasy: Fantasy set in a modern city. 19) Paranormal Romance: Romance plus Urban Fantasy. 20) Gaslamp Fantasy: Fantasy set in the Victorian era. 21) Steampunk: Sci-Fi plus Victorian aesthetic. 22) Cyberpunk: Sci-Fi plus dystopian tech noir. 23) Dieselpunk: Sci-Fi plus WWII-era aesthetic. 24) Solarpunk: Sci-Fi plus optimistic environmentalism. 25) Biopunk: Sci-Fi plus genetic manipulation. 26) Flintlock Fantasy: Fantasy set in the gunpowder era. I could keep going. I won’t, because we’d be here all day and I have books to write. And that’s not counting the subcategories that are in a specific category. Romance for instance has historical romance and contemporary that didn’t get touched on. And Dystopian and straight up erotica. Look at that list. Really look at it. How many of those are genuinely new concepts, and how many are just existing genres with a modifier bolted on? Romantasy is Fantasy plus Romance. Grimdark is Fantasy but dark. Cozy Fantasy is Fantasy but not dark. The punk genres are all Sci-Fi plus an aesthetic. Isekai is Portal Fantasy with a different word. Half of these sub-genres exist because someone needed a new tag for Amazon’s algorithm or a new hashtag for BookTok, not because the English language lacked the words to describe what they were writing. This is the exact same problem music went through. Rock was a genre. Then rock became classic rock, hard rock, soft rock, punk, post-punk, new wave, synth-pop, grunge, post-grunge, nu-metal, industrial, industrial metal, electronic body music, gothic rock, gothic metal, symphonic metal, power metal, thrash metal, death metal, black metal, progressive metal, djent… At some point you’re not describing genres anymore. You’re describing vibes. You’re taking a single characteristic of a piece of art and elevating it to a category, and the result is that everything is technically classifiable but nothing is actually classified in a way that helps anyone find what they’re looking for. It’s the paradox of specificity. The more specific you get, the less useful the categories become, because no two books (or albums, or games) occupy the same exact space. And the reader standing in a bookstore, or more likely scrolling through Amazon, is drowning in tags that tell them everything and nothing at the same time. Pop Lit and the Blurring of Lines And then there’s the rise of what I’d call pop lit. The books that exist in the overlap of multiple genres and don’t apologize for it. Romantasy is the obvious example, it’s fantasy plus romance, and it’s gotten big enough that it’s functionally its own category now. But is The Priory of the Orange Tree romantasy? Is it epic fantasy with romantic elements? Is it literary fantasy? The answer depends on which BookTok creator is reviewing it and what shelf Barnes & Noble put it on that week. The same thing happened with “New Adult” as a category. It was supposed to bridge the gap between YA and Adult, covering that 18-to-25 age range where characters are navigating the mess of early adulthood. In practice, it became a marketing tag for “romance with characters in their twenties and explicit content.” That’s not what the category was supposed to be. But that’s what it became because the market and the algorithm shaped it, not the writers or the readers. My Problem So let’s come back to Devilish Deal. 130,000 words. A Were-Hyena named Tara who speaks in a Cockney accent. A succubus. An elven noble. A dragon girl with a pretty obvious curse. A minotaur who runs the brothel the three of them work at. The minotaur and the dragon girl become Tara’s love interests, because apparently my protagonist looked at the menu of available romantic partners and said “give me the bovine and the dragon mommy.” Three on-page sex scenes and one implied. BDSM as a thematic framework, not a kink checklist, exploring power dynamics, loss of control, and assumed identity. Character work that makes up the vast majority of the word count. Coworker relationships that are as central to the story as any romantic or sexual element. Is it erotica? No. Three scenes in 130,000 words doesn’t make something erotica any more than three fight scenes make something an action novel. Is it romance? There are romantic elements, but Devilish Deal doesn’t follow the romance genre’s structural rules. Is it romantasy? That’s closer, but romantasy has become so associated with a specific aesthetic and reader expectation that calling Devilish Deal romantasy feels like false advertising. Is it dark fantasy? Urban fantasy? Paranormal romance? Adult fantasy with mature themes? I genuinely don’t know. And I think that’s actually fine. The Fifty Shades Problem And if you think my classification crisis is bad, let’s talk about the elephant in the room. Fifty Shades of Grey. Fifty Shades got labeled as “BDSM erotica” by the publishing industry, the media, and pretty much everyone who’s ever mentioned it in conversation. It sold over 150 million copies under that label. It spawned a film franchise. It introduced the concept of BDSM to millions of people who had never encountered it before, weirdly I guess they didn’t go surfing the internet in the 90s. And almost everyone who actually practices BDSM looked at it and said, “The hell you say?” Because Fifty Shades isn’t BDSM. Not really. It’s a story about a controlling, emotionally manipulative billionaire who uses the aesthetics of BDSM to justify behavior that the actual community would flag as abuse. Safe, sane, and consensual? The foundational principle of BDSM? Fifty Shades treats it as a suggestion, not a rule. The negotiation, the trust, the mutual respect that defines real power exchange? Replaced with a nondisclosure agreement and a rich guy who doesn’t take no for an answer. But the label stuck. Because the market didn’t care whether the label was accurate. The market cared that the label sold books. “BDSM erotica” was scandalous enough to generate buzz and familiar enough to shelve. It didn’t matter that the BDSM community was screaming “that’s not us.” The classification served the algorithm, the marketing department, and the cash register. It didn’t serve the content, and it certainly didn’t serve the community it claimed to represent. This is the same problem from the other direction. Devilish Deal can’t find a genre label that fits. Fifty Shades got a genre label that doesn’t fit. Both problems exist because the classification system doesn’t describe books. It describes market positions. And when the market decides what your book is, the actual content becomes irrelevant. Devilish Deal has genuine BDSM themes. Power dynamics, negotiation, trust, the vulnerability of surrendering control. It’s baked into the character relationships, not sprinkled on as set dressing. But do I call it BDSM fiction? After what Fifty Shades did to that label? After millions of readers now associate “BDSM” with Christian Grey instead of the actual community and its principles? The label is poisoned. Not because of what it means, but because of what the market decided it means. So add that to the pile. My book can’t be classified because the genres are too narrow. It can’t use the labels that might fit because other books have corrupted what those labels mean to readers. And it can’t go on the biggest marketplace because of a keyword filter. The classification system isn’t just inadequate. It’s actively working against the books it’s supposed to serve. The Classification Problem The real issue isn’t that my book is hard to classify. The real issue is that the classification system was never designed for books. It was designed for shelves. Physical, retail shelves. You need to know where to put the book so a customer walking through a store can find it. That’s the entire purpose of genre classification at its root: logistics. But we don’t primarily sell books on physical shelves anymore. We sell them through algorithms. And algorithms don’t need genre categories the way a bookstore does. They need tags, keywords, “also bought” data, and reading behavior patterns. The sub-genre explosion isn’t authors or readers trying to describe books more accurately. It’s the market trying to feed an algorithm that was never designed to understand art in the first place. And here’s where it gets truly stupid. Devilish Deal can’t go on Amazon. Not as written. Because “were-hyena” triggers Amazon’s bestiality content filter. Now, before I start screaming into the void, I’ll be fair. The filter exists for a reason. People were abusing the “shifter” label to publish actual bestiality content and hide behind the excuse of lycan/furry/therianthrope, I’m not here to judge you on the term you use. Enough people ruined it that Amazon’s response was basically: if they’re a shifter or were-creature, any intimate content has to happen in their fully human “base mode” or it’s banned. Werewolves got grandfathered in because werewolf romance was already a massive, established genre generating real money. Everything else got the axe. So Tara, my Were-Hyena whose entire identity is rooted in what she is, has to either shift back to full human for every intimate scene (which defeats the point of the character) or she can’t exist on the largest book marketplace on the planet. A few bad actors wrote garbage, Amazon swung a sledgehammer instead of a scalpel, and now legitimate authors are collateral damage. “Just publish somewhere else,” you might say. Sure. There’s Draft2Digital. There’s Itch.io. There are options. But here’s the catch-22: publishers and agents look at Amazon for data. Your sales numbers, your reviews, your ranking, that’s your resume in the publishing world. If your book doesn’t exist on Amazon, it functionally doesn’t exist to the people who could take your career to the next level. So you can publish on a smaller platform and maintain your creative integrity, or you can gut your character to fit Amazon’s keyword filter and have access to the market that matters. Damned if you do, damned if you don’t. This is the classification problem taken to its logical extreme. It started with age brackets that don’t describe content. It escalated into genre tags that describe vibes instead of books. It got corrupted when the market decided what labels mean regardless of accuracy. And it ends with a content filter that can’t tell the difference between a shapeshifter romance and actual harmful content because it was never designed to understand what’s in the book. It was designed to sort words. And if your words don’t match the approved list, you don’t get to play. So when I sit down and try to figure out what Devilish Deal is, I’m not really asking a creative question. I’m asking a logistics question dressed up as an identity crisis. The book knows what it is. It’s a story about a Were-Hyena who bit off more than she could chew, a minotaur and a dragon girl who complicate everything, and the fallout from all of it. The fact that I can’t fit that into a neat genre tag is the system’s failure, not mine. The fact that I might not be able to sell it on the largest bookstore on the planet because a handful of people abused a label a decade ago? That’s the system working exactly as designed. And that’s the problem. I’ll figure it out. I always do. But the book is what the book is, and no classification system, no algorithm, and no content filter that thinks hyenas are more dangerous than wolves is going to change that. Incorrigibly yours, J.E. Flint